Free offer from Colgate

The famous Colgate toothpaste has come up with a free offer. Yet again.
I have received several free samples of toothpaste from Colgate. Be it their "Total" or "Sensitive" or "Active Salt". Now Colgate has a free offer. To avail this you just need to spend on a SMS.

Send SMS - MaxWhite to 54646

After sometime you will get a call from Colgate, who would get your address from you and send the free sample of their new toothpaste "Colgate Maxwhite". 

Probably it works only in a few cities but will definitely work in namma Bengaluru. As all offers, its a limited period offer.

I am a very regular of "Colgate Total" though. It's the best and keeps tartar away...I am speaking from my 3 yrs experience with Total.

Wonder how many packets of toothpaste does Colgate give away free! Great going Colgate.

PS - I saw a big advertisement on the old Airport road about this offer.

Back to serious Astrology Business - Part 2

Now that I have some partners in this business, I will elaborate further on the business agenda.
Why software Engineers in this business ?
To bring in some "trust", we need to be more intelligent. So we have the software guys. (Did not mean that they are more intelligent) Their job is to do "Text Analysis" on some data and "create Mash-ups of phrases".

Bit more explanation -
Person creates an account on our portal. Mandatory fields are birth star, DOB, his twitter account, blog URL, facebook profile, marital status(yes this damn important). Optional fields - Where he\she stays, link to financial portfolio, 3 months bank account statement.
The super intelligent software of our company will do text analysis of his tweets, facebook, blog and gauge his mood. Then use the best of breed, home developed mash-up software to create sentences from a set of phrases (which are already in our database) . This is not easy stuff. We need to be in CONTEXT. We need to analyze the mood, his financial statement, his spouse\girlfriends\boyfriend mood, his friend's network, his future plans, probably favorite color, traffic in his location etc etc…oh oh…its too complex. Agree?? Don’t worry software can do this.

Our mash-up software is in close integration with the "Text Analysis" software.
Let me give some sample phrases for out mash-up software.

Preset of words and phrases
Disaster;Job;Loss;friend;finance;Invest;land;Accident;Weather;Lucky;Bad;Boss;Share

Look at the possible mash-up (of-course based on the mood analysis done by the text analysis software).

• Invest in land, may be loss
• Loss from share
• Disaster from friend
• Disaster from Boss
• Loss of Boss ;-)
• Job loss.
• Will have accident.
• Boss will have accident.

Then we have a website where people can join and check their future.
Have a trial period of 1 day and then its pay per prediction. Everyday his future is predicted.

So we have CLEAR future.
Lets celebrate TODAY for this great Business venture.
You never know what happens TOMORROW ;-)
        

Astrology Business - Part 1

Do you know whats the value of the "Astrology" business in India? Don’t expect an answer. I don’t know. I think, its not even considered for accounting. Or cant be accounted. Or the best question - Why should it be accounted? (This gives me a special kick…Asking questions which do not have quick answers.)

Knowing the people around me & watching some of the TV shows (especially the early morning ones), I feel there is a big market for astrology. Astrology, according to me can be as powerful as the media business. And if the 2 combine well, it’s a killer.

I am looking for partners to invest in this business.

Astrology Business Ethics -
First have belief in Astrology. You know Astrology is a business of "Trust" (not that other businesses are distrustful…you know what I mean, Right?).

Business strategy -
Hire some "so called" astrolgers and some "so called" good software techies (I need a few software apps). Actually no need of testers. The astrolgers are grouped into categories - General, Sports, Politics, weather and economy. Oh! And Terrorism. Sub categories could be state politics, cricket, earthquake, Iraq, Usa, Pakistan……Those are implementation specifics..Lets first strategise.

The group of astrolgers associated with a category will predict the future of the anything in that category. Some CLEAR examples -

1. Sports - Tiger WILL reveal his secret affair with a famous Bollywood actress if he comes to India without black eyes.
2. Politics - Abhishek Bachchan's 1st child WILL join SP when Amar Singh becomes PM.
3. Weather - The next big earthquake of the world WILL kill 100+ people.
4. Economy - Reliance WILL buy Tata group if Tata sells everything (to others) but Tea business.
5. Terrorism - Indian Mujahiddin leader, Mehsud Khurram Khan WILL stay in a hut in the Afghan border of Pak till daybreak tomorrow.

Look at the conviction. WILL in bold. That WILL build Trust.

Publicity -
Yes. Yes. Yes. Its automatic.
These are breaking news in every Indian channel. Don’t you think so?

And there would be TV debates over this. And there would be blogs. And the housewives will converse with the neighboring housewives. And cab discussions will ridicule this. And people will tweet this. And And And…Oh so many things can happen. Already counting rupees in crores. Just the sports prediction can fetch millions of speculations and rupees.

Now that you need time to count the dollars in your account & my wife is laughing and calling me to watch the latest Breaking news - "Replica of Micheal Jackson's stolen underwear WILL be sold in Bangalore's city market". I leave you.

Become a partner!
Bye partners! Sleep well & Dream well!

More in part 2.